Job Description

Equipment Sales Representative

Kingline Equipment – Baker, Florida

Kingline Equipment is now accepting resumes for an experienced Equipment Sales Representative at our Baker, Florida location. We represent top-tier manufacturers and offer an excellent opportunity for motivated individuals to build a long-term sales career in the agriculture and construction equipment industry.

Position Overview:
This role focuses on selling a wide range of commercial and consumer equipment, including:

• Agricultural tractors.
• Construction equipment.
• Lawn and garden equipment.
• Implements and attachments.

The ideal candidate is a self-starter with a positive, can-do attitude , strong people skills, and the ability to build lasting relationships both inside and outside the dealership.

Key Responsibilities:

• Maintain current product knowledge — features, benefits, and operation of all equipment sold.
• Independently manage the full sales process from lead to closing.
• Conduct demos, trade shows, and customer events.
• Coordinate customer education and equipment delivery.
• Respond to online leads and conduct timely follow-ups.
• Maintain accurate customer data within the dealership CRM system.
• Monitor competitive activity and market trends; provide feedback to management.
• Maintain the sales lot and indoor showroom — clean, well-stocked, and properly displayed.
• Provide positive customer service to all walk-in visitors.
• Follow defined sales processes and attend required training programs.

Job Requirements:

• Minimum 3 years of experience - Equipment Sales, Agriculture, or Construction preferred.
• Strong understanding of farm and construction equipment operations.
• Knowledge of social media platforms and handling online leads.
• Ability to use Microsoft Office and learn industry-specific software programs.
• Excellent communication and customer relationship skills.
• Ability to evaluate sales data and basic reports.
• Valid driver’s license.
• High School Diploma or equivalent required.

Physical & Work Requirements:

• Comfortable working indoors, outdoors, shop area, and warehouse.
• Ability to demonstrate equipment and components — bending, lifting, twisting as required.
• Able to stand for extended periods during demos, events, and expos.
• Able to sit and work at a computer.
• Willing to work flexible schedules, including extended hours during peak seasons.

Job Details:

• Location: Baker, FL
• Schedule: Typically 7:30 AM – 5:00 PM (flexible based on season).
• Experience Required: Minimum 3 years sales or equipment experience.
• Education: High school or equivalent.

Pay & Benefits:

• Base salary, commission and manufacturer's spiffs.
• Paid Time Off (PTO).
• Paid holidays.
• Health insurance and retirement benefits.
• Ongoing training and career development.

Our Vision – Build a dynamic business by creating value for our customers, providing opportunities for our employees and benefiting the communities we serve. Kingline Equipment was founded in 2005 with the purchase of a small New Holland dealership on the outskirts of Pensacola Fl. Today, Kingline Equipment has grown to six locations in three states Florida, Alabama and Georgia. Our team continues to focus on organic and strategic growth, our growth plan creates synergies that will enhance productivity and efficiencies while also providing advancement opportunities for our employees. We are committed to be the best business partners to our customers, employees and manufacturers that we represent, while striving to be a positive impact in our communities we serve. Kingline represents New Holland, Bush Hog, Bad Boy, Hustler, Walker, Toro, Landoll, Brillion, Fecon, Manitou as well as many others. We serve a wide range of customers, including farmers,hobby farmers, professional contractors and homeowners.

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